SeedSelectorLeaflet - Flipbook - Page 4
Seed
We are committed to producing high-quality seed, together
with an unrivalled service to farmers, growers and members.
We have a network of variety trials across the UK, making us a leader in
independent variety assessment and seed innovation.
Market appeal
Expert relationships
Proven quality andvalue
• Selecting a variety can
be a major challenge for
any grower.
At Openfield, we work
hard to remove much of
the uncertainty by
developing and
promoting varieties for
which there is an
established market
appeal.
By doing this, we can be
confident that our
growers will not struggle
to market the crop.
• This market understanding is
further supported by our
close relationship with plant
breeders, which can often
give us access to varieties up
to three years before they
have received AHDB
recommendation. This
allows us to fully-evaluate
crop needs and agronomic
requirements to assess their
end-market potential with
the ultimate consumers.
• We pride ourselves on
producing the very best
quality seed in our seed plant
employing the very latest
seed processing technology.
We have links with all the
major plant breeders and
our national grain marketing
and storage expertise means
we can select seed varieties
that can add value and are
most suited to your local
conditions and markets.
